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Director Marketing Lease-up Operations

Director Marketing Lease-up Operations

Director Marketing Lease-up Operations

Atlanta, GA

Job details

Job Type

Job Summary
The Director of Marketing for Lease-Up Operations reports to the Vice President of Lease-Up Operations and Transactions and is responsible for developing and managing a unique marketing platform to support the MAA Lease-Up Division. The lease-up marketing platform should encompass a strategic approach to the marketing and branding of new developments from design through stabilization. The position ensures each lease-up property is equipped with marketing tools and resources to enable on-site property teams to meet and exceed performance expectations in support of MAA development and investment goals.
Duties and Responsibilities
  • Develops and manages relationships with various corporate departments (e.g., Marketing, Development, Investments, Operations, Legal) to coordinate and implement lease-up marketing efforts.
  • Frequently reviews the most current and effective lease-up marketing initiatives through external sources and manages pilots specific to lease-up marketing needs.
  • Manages current and new external marketing vendors and advertising contracts for the Lease-up Division.
  • Ideal candidate should be successful working in highly cross functional positions and possess a strong ability to be creative while generating new ideas to drive the business forward.
Required Qualifications
  • Bachelor’s degree in marketing or related field required, or an equivalent combination of education and experience
  • Experience with the planning and execution of advertising and/or marketing campaigns required
Preferred Qualifications
  • Master’s degree in business, marketing, or a related field preferred
  • Advertising and/or marketing experience in real estate, hospitality, or related field preferred
  • Property management, development and/or lease-up experience preferred
Knowledge, Skills, and Abilities
  • Knowledge of marketing and advertising strategies, principles, and practices
  • Knowledge of web and digital marketing technological capabilities and applications
  • Creativity and graphic design knowledge and skills
  • Vendor management skills, including development, interpretation and application of contractual terms and conditions
  • Change management knowledge and skills
  • Negotiation and influencing skills
  • Organizational and project management skills
  • Written and verbal communication skills, including delivering presentations
  • Critical thinking and problem-solving skills
  • Computer skills with Microsoft Office applications (Word, Excel, Outlook, PowerPoint)
  • Ability to travel overnight by motor vehicle and/or airplane
MAA recognizes that talented people are attracted to companies that provide competitive pay, comprehensive benefits, and outstanding advancement opportunities. We offer a comprehensive benefits package* including, but not limited to, the following:
  • Apartment Discount
  • Medical, Dental and Vision Insurance
  • Vacation, Sick Leave, and Holiday Pay
  • Life and Disability Insurance
  • Smart Home Program
  • 401(k) Retirement Plan
  • Tuition Reimbursement
  • Opportunities for promotion and internal career advancement
  • Eligibility for benefit plans and programs vary based on hours worked and length of employment.
We are committed to providing service excellence and value to those who depend on us at MAA. Our people-first approach has been transforming properties into communities and apartments into homes for over 25 years. As the largest owner-operator of multifamily apartments in the United States – we are established leaders in the real estate space – bringing tremendous opportunities to those looking to build their careers. We invite you to explore our Brighter View and find your place at MAA!
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• Post ID: 21176031

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